Seminars The Emotional Dynamic (5th Edition!)

It's finally here! Everything you'll ever need to know about live and virtual workshops!

Let’s cut to the chase: If you’re doing (or even thinking about doing) seminars or workshops today you NEED to read this book immediately. It will save you a truckload of money and dramatically increase the business results of your programs. The ideas in here are based on the most modern practices and advanced presentation skills that have been proven over 4,000 public seminars. This book has been the industry “bible” for years but it’s been completely refreshed and re-built to include ALL NEW IDEAS!

Look, I’ve been doing seminars a long time. And I’ve been training and coaching thousands of advisors on this exact subject for decades. These skills will immediately help you make your workshops a lot more effective and much more profitable. You could keep trying on your own…or you could let me help you.
Seriously, I put everthing I know and have seen into this book. Most of these skills and techniques are timeless while others are BRAND NEW and based on totally modern ideas that no one is talking about yet.

Over the past few years, I’ve been priviledged to work with and coach thousands of advisors on this exact subject. I’ve seen the very good, the very bad, and the absurdly ugly of seminars. I’m guaranteeing you that the ideas in here will change the game for you immediately and forever.

You are obviously eager to succeed and to grow or you wouldn’t be considering seminars at all. And you’re not afraid to invest in your business. Maximize that enormous investment with another $40. If I can get you one extra client per seminar, this book could pay for itself a thousand-fold!

And if it doesn’t help…send it back and I will refund your money no questions asked. You have zero risk and unlimited potential upside! (I think I heard of an annuity like that somewhere.)

OK…enough. Get the book. This is the greatest time in history to be doing workshops. There’s a demographic wave entering our client “sweet spot” that will propel you to levels you can’t even imagine. But you need to raise your game. Let me help you.
Price $39.95 (plus shipping) (ONE DAY SALE 10/4/24 $25 PLUS S&H)
(Bulk discounts available for managers and wholesalers. A great way to help your advisors. Email frank@maselligroup.com to learn more.)

Private Coaching Session

A 1-hour meeting to discuss any concerns you might have

This is a one-on-one call with me to discuss anything you would like or as a follow-up to our on-going coaching process. Please email me at frank@maselligroup.com to book a time if you haven’t already done so. Price: $300

Referrals the Professional Way:

10 Strategies for Networking with Top Clients & Centers of Influence (4th Edition)

Getting referrals from top clients and centers of influence is a lot harder than you’ve been told. Begging for names and clumsy sales techniques don’t work anymore. Phrases like: “I need your help to grow my business.” “I get paid two ways.” “Who else do you know that needs my services.” Or simply changing the word “referral” to “introduction” in the absurd hope that you can Jedi Mind Trick a top client. This book will teach you a new set of skills based on modern client psychology. It will enhance your stature and make your very best people comfortable about bringing you into their world.

Price: $35.00

FULL Referral Training Program

Audio Training & Full Implementation Workbook!

If referrals are important to you (and they should be) this program will dramatically enhance your success! It contains everything you need to implement the revolutionary ideas in my best-selling book.

This is the entire 4-hour training program on downloadable MP3 files. It will teach you the specific skills you need to make referrals a major part of your world. No more begging for names. It’s a whole new approach that takes the fear away from the client and makes you look like the trusted professional you truly are!

The workbook includes all the documents you need to create your own referral process, after all, without a process all you have is wishes. This will give you specific steps and will walk you through everything to completion. There’s no need to re-invent the wheel, it’s all in here!

NEW Price: $400.00

The Personal Profile Interview (PPI)

This might be the single greatest marketing idea I've ever developed.

The PPI is a 4-page customized interview that lets you tell your story in the most compelling and enjoyable way. It’s a completely unique marketing tool with a vast number of uses as both a prospecting piece, a seminar or workshop handout, a direct mailer, a client letter, a press generating article, a target marketing tool, and many more.

Prospects and clients will read and RE-READ your interview and come away with a much deeper sense of who you are and what makes you special. No other communication mode allows you the time and space to do such a complete “commercial” about you and your team.

Plus, the PPI gives you total control of the interview process. If there’s anything that you want to say…SAY IT! This is your time to shine. I will make sure it doesn’t include anything compliance might have trouble with. I know what they need and we have a 100% success rate with compliance at firms a lot tougher than you can imagine!

Click on the image at left to download the complete PPI Guide including samples and feedback from advisors who have used this fabulous tool.

Price: $1,600

40 Tips for the Under 40 Advisor:

How to thrive and have more fun in the Greatest Profession on Earth!

A bold new generation of advisors is taking over the profession and they’re in for an incredible journey! If you’re part of the “under 40” group, this book will help you avoid some potential pitfalls and help you navigate the dangerous times yet to come. If you’re over 40, you may still find tremendous wisdom and insight in these tips. They come from three decades of real-world, in-the-trenches experience as an advisor, a top manager and an advisor coach. Nothing in here is fluff or theory… they’re all battle scars baby!

“Powerful wisdom and insight from someone who’s seen and done it all!” Bob D. – UBS

“This should be mandatory reading for everyone entering the business today!” Greg M. – Merrill Lynch

“I’m a wholesaler and I give this out with my card stapled to Chapter 5. They love it!” Brian M. – Blackrock

Price: $24.95

NEW AUDIO BOOK DOWNLOAD!
40 Tips for the Under 40 Advisor

Some Thoughts and Laughter for the Next Generation – AUDIO

Audiobooks are great! You can download these files to your phone and listen in the car or right from your computer. “40 Tips” is not just for the youngsters, it will help any advisor who wants some critical guidance for their practice.

Read by me!

Price: $49.99

Customized Seminar Appointment Card

Add your logo for a professional touch

Set more appointments right at your workshop with a customized appointment card. Just send a jpg of your company logo and we will send you back a camera-ready .pdf original of a card you can print locally. You can choose between the traditional “Appointment Card” or the “Let’s Get Together” card. Some advisors like that more relaxed style. Just let us know which you prefer.

Price: $75.00

The Binder Strategy

This is a modern, professional, easy way to reach wealthy prospects…and a strategy you’re going to love! It’s simple to do, cheap as dirt, totally compliant, takes very little energy and effort, completely unique and IT WORKS! We’re seeing appointment ratios as high as 50%!

This package contains a complete walk-through of the whole process plus samples of everything you need to start TODAY!

Prospecting doesn’t need to be painful. You can grow your business in smart, fun ways that don’t cost a bundle and don’t require you to stretch miles beyond your comfort zone.

Let The Binder Strategy help you make this the best year you’ve ever had.

Price: $149.99

INSTANT DOWNLOAD: Seminar Closing Techniques

Generating appointments is critical for your success with workshops and seminars. With this simple strategy you can double or triple your appointment ratio! It can be used at any seminar. It’s easy to do and totally product neutral. Also…it’s NOT a heavy-handed sales pitch. That’s very important. You can’t arm twist or be too salesy at the end of your program. Instead, it’s professional and relaxed and it makes the fear of the appointment go away. Try it today…it works!

Price: $26.00

Getting Started with Seminars: Audio MP3

Seminars and workshops are amazing marketing and client communication tools. But they’re not easy. This program will help you mater the basics and cut years off your learning curve. It born from the experience of 4,000 public presentations and decades of work and study. No matter how experienced you may be, don’t even think about doing another workshop until you listen to this.

This is the INSTANT DOWNLOAD of the Getting Started audio program. Listen to the MP3 on any device and get started immediately!

Price: $26.00

INSTANT DOWNLOAD: Goal Setting A Better Way!

Pretty much everyone in the world agrees that setting goals is a great way to succeed at anything. But the big mistake we often make is that we set the wrong goals. If you do that, you almost guarantee that you will fail…and the entire goal-setting mechanism that’s built into your subconscious will fall apart. This audio program will help you learn how to set the right goals for your business and for other parts of your life as well. It’s a simple process that will start you out on the road to positive achievement. Share it with your entire team and turn everyone into a goal setting champion.

Price: $26.00

Contact Info

The MASELLI Group Store