Bringing up the subject of business with your close friends and social contacts can be a very tricky and uncomfortable thing. But these are wonderful people who probably need your help and whom you would love to have as clients. So how can you transition these relationships from purely social to professional? How can you “mine” the incredible circles of friends and contacts you may have for business in a way that makes you look like a hero instead of a salesperson? Download this article to learn a process that might help. It includes a script for the initial conversation!
PLUS: Special advice for new advisors on marketing to your friends, relatives and former business colleagues. Some people may tell you it’s the best way to get your business off to a quick start. But doing this wrong could destroy the potential for fantastic relationships down the road.